Yin, Yang and Electricity
Stark toured the two floors of busy realtors, suggesting extra artwork here, bamboo there. "In an office you want high energy but in order to insure long-term prosperity, you need balance," he said. "Three-fifths yang to two-fifths yin is ideal." Even financial advisers of the spiritual kind insist on a balanced portfolio. Corcoran followed along, taking note of his suggestions and encouraging reporters (who had, conveniently, been invited to witness the session) to partake of fortune cookies ("Longevity is assured for the tenant who pays the honourable landlord on time" . . . OK, we made that one up) and green tea, in celebration of the Chinese new year. Delectables aside, Corcoran preaches what she practises: "Barbara Corcoran's 2001 In/Out list" declares that feng shui has taken the place that Color Me Beautiful once held in popular culture (though many would argue this happened years ago). In addition, she argues that Zen gardens now eclipse vegetable gardens, carrot juice with ginseng pushes out double de-caf mochaccinos, and real 2001 hipsters own 3,000sq ft lofts. As to whether Stark's advice will boost sales for Corcoran - or at very least stop the leaks - the jury is still out. But his record isn't half bad. In May 2000, when Amazon.com was trading at more than $50 a share, he had this to say about the online retailer's website: "It has too much yang . . . too many buttons. With excess yang, you get good results in the short term. "It's not surprising that Amazon is doing well now, [but] over the long term, too much yang will get you into trouble." After this week's report of staff cuts and declining sales forecasts, perhaps Amazon chief executive Jeff Bezos should swallow the carrot juice and look east this year.