A Selling Strategy for Special Situations
For most sellers, making their listing as prominent and visible as possible, is the most effective way to reach buyers. However, for unique situations, a different strategy is needed, one that prioritizes greater privacy and discretion. These are the ideas behind Corcoran Reserve.
What is Corcoran Reserve?
Corcoran Reserve enables an agent to prioritize their seller's wishes, with a focus on privacy and discretion. Accessible by Corcoran agents and their serious buyers, Corcoran Reserve listings exist in a controlled environment, where agent and client can size up market conditions and calibrate a value proposition before going public with a listing. Moreover, with Corcoran Reserve, a seller and their agent can choose to discreetly engage with agents outside the Corcoran network. This controlled approach to sharing ensures privacy for the seller while providing broader visibility for the listing.
Why keep your listing private?
To focus on serious buyers
Private listings are available to Corcoran agents and can also be shared with our top agent network.
To refine your marketing
Private listings give you and your agent the freedom to refine your marketing plan.
To build the buzz
Private listings can generate interest without accruing public days on the market.
To test your price strategy
Private listings offer detailed insights, allowing you to find a just-right price.
To enable discreet offers
Private listings attract discerning buyers seeking a more confidential transaction.
To protect your privacy
Many buyers and sellers prefer that the photos, floor plans, and pricing remain off-line.
Buyers, are you looking for an edge in your home search?
Working with a Corcoran buyer’s agent gives you private access to *Corcoran Reserve listings. And because third-party real estate aggregator websites don’t have access to Corcoran Reserve listings, buying one ensures that photos, floor plans, and other details related to your new home remain private.
*Corcoran Reserve listings are currently offered in select Corcoran markets, including New York City and the communities of Long Island’s East End.